Sr. Manager Sports Marketing

hace 6 días

Lima, Perú Adidas A tiempo completo

Senior Manager Sports Marketing- Purpose:
- Plan, build, and manage the countries Sports Marketing portfolio of individual athletes, clubs and associations, supporting brand and category objectives.
Ensure positive development of adidas brand image in the country, developing and driving a strategy with a sustainable and profitable business plan (ROI) that supports brand priorities.- Key Responsibilities:
- Create the country Sports Marketing plan in alignment with the Global & LAM Sports Marketing strategy (all categories along with Sports Marketing Category Managers in BUs), including activation and rights to deliver the brands KPI´s
- Owns manage, and allocate marketing working budget across Business Units in conjunction with the LAM SpoMa team and the countries BU heads to deliver the brand strategy
- Drive the Global Sports Marketing & Brand Strategy execution in the country to support a consumer-centric, activation focused and service-based sports marketing culture and capability
- Lead a portfolio management according to Global BU and SpoMa Marketing, financial, legal and compliance guidelines to secure a high quality, profitable and activatable sports marketing asset portfolio
- Drive and establish a high-performance culture to drive employee engagement. Lead by example
- Drive an ongoing asset activation culture, continuous communication and cooperation between Brand & Sports Marketing to maximize ROI and visibility of our brand, products and assets according to the brands communication and activation strategy/KPI´s
- Requisite Education and Experience:
- Broad and deep knowledge in Sports Marketing area, combining theoretical and practical knowledge
- Preferable 8 years of work experience
- As manager of experts or sr analysts, at least 4 years management experience required
- Advanced level of english

AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.

COURAGE: Speak up when you see an opportunity; step up when you see a need..

OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.

INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.

TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.

INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.

RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.

**ADIDAS CELEBRATES DIVERSITY, SUPPORTS INCLUSIVENESS AND ENCOURAGES INDIVIDUAL EXPRESSION IN OUR WORKPLACE. WE DO NOT TOLERATE THE HARASSMENT OR DISCRIMINATION TOWARD ANY OF OUR APPLICANTS OR EMPLOYEES. WE ARE AN EQUAL OPPORTUNITY EMPLOYER.**

***
- JOB TITLE:
- Sr. Manager Sports Marketing- BRAND:
- LOCATION:
- Lima- TEAM:
- Brand Management & Communications- STATE:
- LIM- COUNTRY/REGION:
- PE- CONTRACT TYPE:
- Full time- NUMBER:
- 517846- DATE:
- Oct 24, 2024

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