Email Marketing
hace 1 semana
We are a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. Our vision is to be recognized as the most valued and respected private growth marketing firm in the world–with a scalable brand, culture and services. Our mission is to power the relentless pursuit of growth and redefine what's possible through a team of growth-obsessed experts who demand innovation and results - driven by integrity, autonomy, and grit.
As a full-service growth marketing firm, we offer best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative. Here at Power Digital, we are hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for our clients.
At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A––putting marketers in a strategic seat at the table––and providing value in unparalleled ways.
Managing billions in media, our dynamic team––of consultative marketers, creatives, analysts and technologists––challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.
***Proficiency in spoken and written English at an advanced level is required for this role.
***This job application is for a role at one of Power Digital's partner companies. Power Digital is assisting this partner company with its recruiting efforts. If you are selected for this position to interview, please make note of the above statement.
A day in the life:
As an Email Marketing & Deliverability Specialist, you'll turn cold prospects into warm conversations through smart strategy, clean execution, and rock-solid deliverability. Your day starts by making sure our emails actually hit the inbox, reviewing placement, engagement trends, and catching red flags before they cost us conversions. From there, you'll build and optimize nurture sequences that move prospects through the journey, partner with marketing teams on sharp segmentation plays, run fast A/B tests to level up performance, and keep our email infrastructure healthy, compliant, and high-performing.
Responsibilities:
- Warm up cold prospects and guide them through targeted, automated nurture journeys that convert.
- Build and optimize email drip sequences based on engagement data and customer pain points.
- Monitor deliverability metrics (inbox placement, bounces, complaints, and unsubscribes) and proactively fix issues.
- Maintain impeccable list hygiene: clean lists regularly and uphold strong opt-in practices.
- Implement and manage authentication protocols like SPF, DKIM, and DMARC.
- Stay current with deliverability best practices, ISP filtering updates, and email regulations (GDPR, CAN-SPAM).
- Run ongoing A/B tests to refine subject lines, content, and sending strategies.
Role Requirements:
- Bachelor's degree in Marketing, Computer Science, or equivalent experience.
- 6+ years of experience in email marketing, ideally with a focus on cold outreach/prospecting.
- Strong track record managing cold email campaigns across multiple ESPs.
- Excellent written communication, proofreading, and editing skills.
- Deep expertise in deliverability tools, ESPs, and email authentication protocols (SPF, DKIM, DMARC).
- Solid understanding of compliance frameworks like GDPR and CAN-SPAM.
- Experience managing list hygiene, segmentation, and targeting strategies.
- An analytical mindset with the ability to turn data into action.
- Strong troubleshooting skills and comfort digging into technical issues.
Power Digital's people and culture are at the core of our success, which is why diversity in our team's backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one's identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.
Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page at . If you have any doubts about the authenticity of any messaging behalf of Power Digital, please send us an email at before taking any further action in relation to the correspondence.
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