Strategic Market Intelligence Partner
hace 4 días
SGS es una compañía multinacional de origen suizo, líder mundial en servicios de inspección, verificación, análisis y certificación de productos y servicios, con más de 2600 oficinas y laboratorios a nivel mundial. En el Perú operamos en la mayoría de sectores económicos como minería, agricultura y pesca formando parte de la cadena de valor de sus productos y servicios.
Descripción del empleoBuscamos un Strategic Market Intelligence Partner para SGS Perú, responsable de diseñar y ejecutar estrategias de marketing alineadas con los objetivos comerciales y regionales. Este rol será clave para generar demanda, acelerar el pipeline y fortalecer la relación con los equipos comerciales, asegurando la adaptación de lineamientos globales al mercado local.
Principales responsabilidades:
- Diseñar el plan de marketing país en coordinación con el equipo global y regional.
- Ejecutar iniciativas de generación de demanda (eventos, webinars, ABM, estrategias digitales).
- Analizar insights del mercado y del negocio para proponer acciones estratégicas.
- Trabajar estrechamente con gerentes de negocio y fuerza comercial para asegurar conversión de leads.
- Gestionar pipeline y estrategias de prospección inteligente.
- Coordinar con agencias y proveedores para campañas y eventos.
- Administrar y rendir cuentas del presupuesto asignado.
- Asegurar ejecución eficiente.
- Reportar KPIs (leads calificados, conversión, ROI) a liderazgo local y regional.
- Título en Marketing, Administración, Comunicaciones o afines.
- Experiencia: 3–5 años en marketing B2B, con interacción directa con equipos comerciales.
- Conocimiento en generación de demanda, ABM, marketing digital y analítica.
- Manejo avanzado de Excel (tablas dinámicas, fórmulas); deseable experiencia en Salesforce y herramientas CRM.
- Habilidad para análisis de datos y toma de decisiones.
- Competencias: pensamiento analítico, proactividad, influencia, orientación comercial, ejecución.
- Inglés deseable (no excluyente).
- Disponibilidad para modelo híbrido (2 días oficina en Lima).
- Deseable experiencia en sectores regulados o industriales.
- Ingreso a planilla desde el primer día
- Seguro vida ley
- Capacitaciones constantes.
- Convenios corporativos.
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