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THE PET BRAND S.A.C | Jefe de marketing | lima

hace 1 mes


lima, Perú THE PET BRAND S.A.C A tiempo completo

Estamos en búsqueda de un Especialista en Marketing Digital apasionado por el mundo de las mascotas. Si te entusiasma crear estrategias innovadoras y tienes experiencia en gestión de marcas, queremos conocerte
Responsabilidades:
Desarrollar y ejecutar estrategias de publicidad digital: Crear campañas efectivas en plataformas como Google Ads, Facebook Ads e Instagram Ads, alineadas con los objetivos de ventas y crecimiento de la marca.
Estrategia de contenido orgánico: Diseñar un calendario de contenido que incluya publicaciones, reels y videos creativos que resalten nuestros productos y conecten con nuestra audiencia.
Gestión de redes sociales: Supervisar y optimizar nuestras cuentas de redes sociales, interactuando con la comunidad y fomentando el engagement.
Colaboraciones con influencers: Identificar, contactar y gestionar alianzas estratégicas con influencers y embajadores de marca que resuenen con nuestra filosofía y valores.
Análisis de KPIs: Establecer y monitorear KPIs de rendimiento digital y de ventas para medir el éxito de las campañas y ajustar las estrategias según sea necesario.
Investigación de mercado: Mantenerse actualizado sobre tendencias del mercado de accesorios para mascotas y de marketing digital, proponiendo nuevas ideas y enfoques.
Gestión de presupuesto: Administrar el presupuesto asignado a campañas de marketing digital, asegurando un retorno de inversión óptimo.
Requisitos:
Experiencia comprobable en marketing digital, preferiblemente en el sector de mascotas o e-commerce.
Dominio de herramientas de publicidad digital y analítica (Google Analytics, Facebook Ads Manager, etc.).
Conocimiento en creación y edición de contenido multimedia (videos, imágenes).
Habilidades de comunicación excepcionales y capacidad para trabajar en equipo.
Pasión por las mascotas y comprensión de su mercado.
Ofrecemos:
Un entorno de trabajo dinámico y creativo.
Oportunidades de crecimiento y desarrollo profesional.-Requerimientos- Educación mínima: Técnico
1 año de experiencia
Palabras clave: lider, jefe, gerente, manager, director, chief, lead, jefatura, regente, mercadotecnia, marketing, mercadeo

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