Category Management Analyst Andino
hace 2 días
Category Management Analyst Andino
Funciones:
- Analítica robusta de datos y comportamiento del consumidor junto con las tendencias de mercado para identificar oportunidades de crecimiento en la categoría.
- Desarrollar estrategias de crecimiento de la categoría, en alineación con los objetivos Cia y del retail, con base en las necesidades del Shopper.
- Asesorar y brindar información procesable al detallista (retail) como información de mercado, shopper insights para entregar recomendaciones basadas en hechos e informes de productos, precios, zonas, entre otros; siempre velando por los objetivos y crecimientos de la categoría.
- Liderar el roll out/Implementación de los planes de Category Management en el punto de venta en las categorías que la cia participa.
- Desarrollar los planogramas/lay outs del MT en las categorías que la cia participa. (KPI clave: SOS>=SOM)
- Realizar presentaciones de resultados y análisis a equipos internos y socios estratégicos para alinear los esfuerzos en torno a la categoría.
Requisitos:
- Egresado de Ingeniería Industrial, Estadística, Comercial, Marketing, Económica o carreras afines.
- Experiencia de 1-2 años en roles de Analista de datos, Category Management, Marketing o Gestión de Inventarios.
- Manejo de excel avanzado y conocimientos en herramientas de análisis de datos (como Power BI, Tableau).
- Capacidad analítica y pensamiento estratégico.
- Excelentes habilidades de comunicación y trabajo en equipo.
- Orientación a resultados y habilidades para resolver problemas.
- Experiencia en Consumo Masivo.
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