Specialist
hace 5 días
We are currently looking to expand our team with a talented Digital Marketing Specialist who is enthusiastic about crafting and executing effective digital marketing strategies.
Job Description:
As a Digital Marketing Specialist, you will be responsible for developing and implementing our digital marketing campaigns across various online platforms to increase our brand awareness and drive business growth.
Key Responsibilities:
- Plan and execute digital advertising campaigns on platforms including Google Display Network, Google Search Ads, YouTube, and Gmail Sponsored Promotions (GSP).
- Manage LinkedIn advertising, including Sponsored Content and Text Ads.
- Implement and monitor geofencing campaigns to target specific audiences based on geographic location.
- Collaborate with content creators to develop compelling content that aligns with campaign goals.
- Use HubSpot CRM to manage customer interactions and data throughout the customer lifecycle.
- Handle the budgeting for advertising campaigns, ensuring optimal use of resources for maximum ROI.
- Perform A/B testing on various campaign elements to determine the most effective strategies.
- Analyze campaign performance data to make informed decisions and improve future campaigns.
- Ensure all marketing content is crafted in fluent English and resonates with our target audience.
Requirements:
- Proven experience in digital marketing, particularly with Google Ads, YouTube advertising, LinkedIn advertising, and HubSpot CRM.
- Experience with geofencing and targeted advertising.
- Strong analytical skills, with experience handling ad budgeting and performing A/B testing.
- Excellent collaboration skills to work effectively with content creators and other team members.
- Strong command of the English language, both written and spoken.
How to Apply:
Please submit your resume and a brief cover letter explaining why you are a perfect fit for this role.
We look forward to discovering how your expertise and innovative approaches can contribute to the ongoing success and growth of our company.
Seniority level
Associate
Employment type
Full-time
Job function
Marketing and Writing/Editing
Industries
Business Content and Marketing Services
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